Cyprus Cocktail Festival

Brand Connect crafted an elevated mixology experience with multiple bar installations, custom-branded accessories, and interactive activations that captured the essence of premium cocktails, at the Cyprus Cocktail Festival.

THE ASK

As one of the most anticipated events for cocktail enthusiasts, the Cyprus Cocktail Festival sought to create an immersive and engaging experience for guests. Brand Connect was tasked with designing multiple bar installations, curating branded giveaways, and enhancing the overall ambiance with eye-catching installations and accessories.

THE IDEA

To make the festival unforgettable, we envisioned a multi-sensory brand activation that went beyond just serving cocktails. From elegant bar setups to custom-branded gifts, every element was designed to immerse attendees in a premium experience that highlighted the artistry of mixology.

THE SOLUTION

Brand Connect executed a seamless, visually striking activation, setting up multiple bar installations that became focal points of the event. We designed exclusive branded glassware, mezoures, and cocktail accessories as memorable giveaways, ensuring brand visibility extended beyond the festival. Every detail, from interactive installations to premium decor elements, was carefully curated to enhance guest engagement and reinforce the event’s upscale atmosphere.

THE RESULTS

✔ Highly engaging brand presence with striking bar installations
✔ Hundreds of branded gifts distributed, increasing brand recall
✔ Enhanced guest interaction through experiential elements
✔ A premium, immersive atmosphere that celebrated the art of mixology